Gossard Lingerie

It’s no surprise that the makes of the Wonderbra are a British owned company. Bought from its US parent in the 1930s the Gossard story has always been one of creativity, innovation and pioneering experimentation.



They were the first to introduce lightweight girdles and take another innovative step by introducing Silkskin – a lightweight, pre-shrunk girdle featuring an innovative wonder fibre, Nylon from DuPont. Five years later the Perma-lift range of bras and girdles launches, featuring the 'Magic Insert', a cleverly shaped support within each bra cup to give permanent uplift made its appearance.

The company was so successful that it became part of the Courtaulds Textiles Group.

The infusion of fresh cash fired up its creativity and launched G-Strings by Gossard, a collection of decorative G strings that sold out as soon as they hit the shops, beautiful lingerie designed to be seen, they broke the mould by crossing the line from underwear to outerwear accessory. Women started thinking what colour G-String they’d like to have peeking above their jeans’ or skirts’ waistline.

Further launches this year included the new designer collection created by British women’s wear designer Elspeth Gibson.

In 2005 January saw the launch of the innovative SuperSmooth collection, with revolutionary no stitching and no seam technology to provide invisible support and a comfortable second skin. Moulded cups give an enhanced silhouette with an ultra-modern and undoubtedly feminine style.

Gossard SuperSmooth proves to be the new ‘must-have’ underwear for every woman.

With such successes under its belt Gossard has not stood still. The DB Apparel label was created in February 2006 form the acquisition of Sara Lee Branded Apparel Europe by Sun Capital Partners.

As the new Autumn collection revealed this year Vintage is back! Innovation and technical design combine with the styling inspiration of yesteryear to recreate the strapless bra. The NEW Gossard Vintage range delivers timeless, beautiful corsetry redesigned for women today - true feminine luxury, inside and out.

The Gossard designers are now experimenting with new materials. Underwear that can monitor your body’s temperature, for example, materials that have a memory and so never lose their shape and undergarments that can take different colours depending on the amount of moisture in the air.

As we head deeper into the 21st century it’s hard to imagine just where lingerie will go. Already a lot of it has become outerwear, styles colours and quality now rival anything our outer garments can offer and prices are getting more and more competitive each year.

In the hi-tech age there is talk about our underwear doubling up as computer enhancements, harbouring memory chips and circuitry and becoming part of a wearable computer that allows us not just to work on the move but also interact with those around us in a seamless, digital way! The way the future will shape up is always uncertain. What is certain is that whatever new style or territory is broached next, Gossard will be one of the pioneers, continuing to deliver affordable, beautifully styled underwear solutions for women.

© Designer Lingerie.org.uk 2008

Lingerie
Tutti Frutti Brief
Tutti Frutti Brief
From Figleaves
, adorned, bow, briefs, brights, categories, coverage, cut, dayglo, feminine, figleaves, front, fun, gossard, high, hotpink, lace, legs, love, polkadot, rear, season's, sheer, silk, tuttifrutti
...
£6.40


Satin Classique plunge bra
Satin Classique plunge bra
From Figleaves
, bra, categories, central, clasp, classic, crossed, cups, dettach, figleaves, foamlined, formations, front, gore, gossard, hook, piece, plunge, redesigned, satin, single, slender, slim, strap, straps
...
£7.20


Reverie thong
Reverie thong
From Figleaves
, adorned, bow, categories, contrast, coverage, cut, figleaves, gossard's, lace, lowrise, minimal, rear, semisheer, shockingly, shy, style, thong, violet, waist
...
£7.20


Cosmetix thong
Cosmetix thong
From Figleaves
, categories, coverage, figleaves, gossard, minimal, picot, rear, satin, shiny, silky, soft, stretch, thong, trimmed
...
£8.00


Tutti Frutti shorty
Tutti Frutti shorty
From Figleaves
, bow, categories, coverage, cut, demisheer, detailing, drawer, figleaves, flash, front, gossard, high, lace, legs, picot, polkadot, ray, rear, shorties, silk, sunshine, tan, they'll, trimming, underwear
...
£8.00


Show Time thong
Show Time thong
From Figleaves
, boudoir, categories, coverage, embellished, figleaves, glam, goldtone, gossard's, minimal, silk, style, thong, thread
...
£8.00


Reverie short
Reverie short
From Figleaves
, adorned, bow, categories, contrast, coverage, edging, figleaves, flamboyantly, gossard's, lace, pose, purple, scalloped, semisheer, shorty, strike, style, violet, waist
...
£8.40


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, bra, brastop, chocolate, classic, cotton, crossed, cups, dettach, elastane, front, gossard, lightly, padded, plunge, polyamide, polyester, redesigned, satin, single, strap, straps, superboost, unusual
...
£8.95


TRESOR 3/4 CUP BRA
TRESOR 3/4 CUP BRA
From Brastop
, 3/4, 3section, bra, brastop, cup, embroidered, gossard, hint, rounded, ruby, shape, smooth, style, support, tresor
...
£8.95


Tutti Fruity Shorty by Gossard
Tutti Fruity Shorty by Gossard
From Be Cheeky
, bright, care, cheeky, fabric, feminine, front, fruitiest, fruity, gossard, handwash, lace, lingerie, panels, print, rear, results, satin, seethrough, set, sheen, shorty, sides, smooth, stock, tutti, uk, we
...
£9.00


Satin Classique Thong by Gossard
Satin Classique Thong by Gossard
From Be Cheeky
, care, cheeky, classic, classique, clothes, comfort, contrasting, cut, fabric, gossard, gusset, handwash, hipster, lined, lingerie, mesh, rear, satin, sensual, set, smooth, super, teal, textured, thong, uk, wear
...
£9.00


Cosmetix bikini brief
Cosmetix bikini brief
From Figleaves
, brief, categories, coverage, figleaves, gossard, picot, rear, satin, shiny, sides, slender, soft, stretch, styled, trimmed
...
£9.60


Show Time short
Show Time short
From Figleaves
, boudoir, categories, coverage, embellished, figleaves, goldtone, gossard, lavishly, luxe, shorty, soft, stitching
...
£9.60


Temptress short
Temptress short
From Figleaves
, black, bow, categories, coverage, demisheer, detailing, embellished, figleaves, gold, gossard, haute, lace, lined, petite, rear, ribbon, ruffling, sexily, shorty, soft, styled, temptress, waist
...
£9.60


Squeeze Me brazilian brief
Squeeze Me brazilian brief
From Figleaves
, appeal, bow, brazilian, brief, categories, classic, coverage, cut, edge, figleaves, flatteringly, flirtatious, frilly, gossard's, high, me, oversized, rear, ribbon, rise, slip, squeeze
...
£9.60


Cosmetix Smooth Brief by Gossard
Cosmetix Smooth Brief by Gossard
From Be Cheeky
, bold, brief, care, cheeky, comfortable, cosmetix, cut, delivers, dressing, effect, flawless, foundation, gossard, handwash, hips, hipster, lingerie, outwear, secure, semitanga, set, shows, smooth, team, uk, ultimate, waistband
...
£9.75


REVERIE 3/4 CUP BRA
REVERIE 3/4 CUP BRA
From Brastop
, 24, balconette, bra, brastop, brighten, cups, delicate, gossard, jade, mood, piece, reverie, striking, structured
...
£9.95


REVERIE 3/4 CUP BRA
REVERIE 3/4 CUP BRA
From Brastop
, 24, 3/4, bow, bra, brastop, centre, complimented, cup, delicate, gossard, intricate, ivory, pattern, reverie, supportive
...
£9.95


LACE PADDED BRA
LACE PADDED BRA
From Brastop
, 24, boost, bra, brastop, central, cleavage, cotton, decorating, elastane, gore, gossard, lace, padded, panels, plunge, polyamide, polyester, rose, slim, topped
...
£9.95


TRESOR 3/4 CUP BRA
TRESOR 3/4 CUP BRA
From Brastop
, 3/4, 3section, black, bra, brastop, cup, embroidered, gossard, hint, rounded, shape, smooth, style, support, tresor
...
£9.95


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, bra, brastop, cappuccino, cotton, crossed, cups, dettach, elastane, formations, front, gossard, lightly, padded, plunge, polyamide, polyester, polyurethane, single, strap, straps, superboost
...
£9.95


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, bra, brastop, classic, cotton, crossed, cups, dettach, elastane, formations, front, gossard, ivory, lightly, padded, plunge, polyamide, polyester, polyurethane, redesigned, single, strap, straps, superboost
...
£9.95


Esprit thong
Esprit thong
From Figleaves
, adorned, bow, categories, centre, coverage, decorated, elaborately, embroidery, figleaves, gossard, mesh, minimal, picot, rear, ribbon, rise, sheer, styled, thong, trimmed, waist
...
£11.20


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, bra, brastop, classic, cotton, crossed, cups, dettach, elastane, formations, front, gossard, jade, lightly, padded, plunge, polyamide, polyester, polyurethane, single, strap, straps, superboost
...
£11.95


LACE PLUNGE BRA
LACE PLUNGE BRA
From Brastop
, 24, bow, bra, brastop, centre, gossard, intricate, lace, overlayed, pattern, plunge bra, ribbon, royal, soft, supportive, underwired, white
...
£11.95


LACE BALC BRA
LACE BALC  BRA
From Brastop
, 24, balcony, black, bow, bra, brastop, centre, gossard, intricate, lace, overlayed, pattern, ribbon, royal, soft, supportive, underwired
...
£11.95


VINTAGE ROSE BRA
VINTAGE ROSE BRA
From Brastop
, 24, balconette, beautifully, bra, brastop, compliments, cotton, cups, dotted, elastane, fabric, gossard, lace, lightly, padded, polyamide, polyester, polyurethane, reach, rose, style, stylish, vintage
...
£11.95


REVERIE 3/4 CUP BRA
REVERIE 3/4 CUP BRA
From Brastop
, 24, 3/4, black, bow, bra, brastop, centre, cup, delicate, edges, embroidered, floral, frayed, gossard, lightly, patterns, pink, reverie, smart, underwired
...
£11.95


LACE BALC BRA
LACE BALC  BRA
From Brastop
, 24, balcony, bow, bra, brastop, centre, gossard, intricate, lace, overlayed, pattern, ribbon, royal, soft, supportive,
...
£11.95


LACE PLUNGE BRA
LACE PLUNGE BRA
From Brastop
, 24, black, bow, bra, brastop, centre, gossard, intricate, lace, overlayed, pattern, plunge bra, ribbon, royal, soft, supportive, underwired
...
£11.95


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, black, bra, brastop, classic, cotton, crossed, cups, dettach, elastane, formations, front, gossard, lightly, padded, plunge, polyamide, polyester, polyurethane, redesigned, single, strap, straps, superboost
...
£12.00


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, black, bra, brastop, classic, cotton, crossed, cups, dettach, elastane, front, gossard, lightly, padded, plunge, polyamide, polyester, redesigned, single, strap, straps, superboost
...
£12.00


REVERIE MULTIWAY BRA
REVERIE MULTIWAY BRA
From Brastop
, 24, 50%, 7%, bow, bra, brastop, centre, compliment, detachable, elastane, floral, gossard, jadebra, lightly, look43otton, mesh, multiway, overlay, padded, polyamide, reverie, shoulder, strapless, straps, striking, underwired
...
£12.00


SUPERBOOST SATIN BRA
SUPERBOOST SATIN BRA
From Brastop
, bra, brastop, classic, cotton, crossed, cups, dettach, elastane, formations, front, gossard, in burgundy, lightly, padded, plunge, polyamide, polyester, polyurethane, redesigned, satin, single, strap, straps, superboost
...
£12.00


Kimono Brazilian Brief by Gossard
Kimono Brazilian Brief by Gossard
From Be Cheeky
, bold, boudoir, brazilian, brief, care, cheeky, courtesy, ensemble, fabric, gossard, handwash, hipster, kimono, lace, lingerie, paisley, piece, print, purple, revealing, sassy, satin, set, sexy, smooth, uk, uniquely, waistband, wear
...
£12.75


Georgiana Shorty by Gossard
Georgiana Shorty by Gossard
From Be Cheeky
, &, attention, beautifully, black, care, cheeky, confidence, crafted, demanding, elasticated, embroidery, empowering, fabric, georgiana, gold, gossard, grey, handwash, lingerie, mesh, provocative, reflects, renewed, set, shorty, uk, waistband, wear
...
£12.75


Show Time suspender
Show Time suspender
From Figleaves
, adjustable, belt, categories, dramatically, embellished, fastens, figleaves, four, goldtone, gossard's, hooks, rear, sexy, stitching, straps, suspender
...
£12.80


Cosmetix new shaping brief
Cosmetix new shaping brief
From Figleaves
, addition, brief, categories, collection, coverage, figleaves, flattering, gossard, high, inspired, picot, rear, satin, sexy, shaping, shiny, silky, soft, stretch, trimmed, underwear, vintage, waisted
...
£12.80


French fancy brief
French fancy brief
From Figleaves
, brief, categories, coverage, cut, demure, embroidered, figleaves, french, gossard's, high, hot, lace, legs, mesh, pink, rise, sheer, splash, style, wardrobes, winter
...
£12.80


Esprit shorty
Esprit shorty
From Figleaves
, categories, coverage, decorated, delicately, edged, embroidery, feminine, figleaves, floral, gossard, legs, mesh, picot, pretty, sheer, shorty, touch
...
£12.80


REVERIE 3/4 CUP BRA
REVERIE 3/4 CUP BRA
From Brastop
, 24, 3/4, bow, bra, brastop, centre, cup, delicate, edges, embroidered, floral, frayed, gossard, lightly, patterns, pink, reverie, smart,
...
£12.95


Cosmetix Moulded Padded Bra by Gossard
Cosmetix Moulded Padded Bra by Gossard
From Be Cheeky
, &, adjustable, bold, bra, bras, care, cheeky, clasps, colourful, cosmetix, cup, delivers, detatchable, dressing, flawless, foundation, front, gossard, graduated, handwash, lingerie, logo, moulded, outwear, padded, padding, plunge, set, shaping, silky
...
£13.50


LACE BALC BRA
LACE BALC  BRA
From Brastop
, 23%, 24, 3%, balcony, bow, bra, brastop, centre, elastane, gossard, intricate, lace, look54otton, overlayed, pattern, polyamide, ribbon, royal, soft, supportive,  20%
...
£14.95


GARLAND PADDED BRA
GARLAND PADDED BRA
From Brastop
, 24, 4%, 6%, 9%, black, bold, box, bra, brastop, centre, completes, contrasting, cups, decorated, delicate, elsatane, garland, gossard, green, intricate, lace, leaf, lightly, look81%, mesh, overlayed, padded, patterning, pink, polyamide, polyester, soft,
...
£14.95


COSMETIX PLUNGE BRA
COSMETIX PLUNGE BRA
From Brastop
, 24, 4%, 43%, 53%, bra, brastop, buckles, contrasting, cosmetix, cups, effect, fastening, flattering, gold, gossard, lightly, lycra, padded, pink, plunge, plunging, polyester, secure, shoulder, silk, soft, split, strap, supportive, viscose
...
£14.95


REVERIE MULTIWAY BRA
REVERIE MULTIWAY BRA
From Brastop
, 24, 7%, black, bow, bra, brastop, centre, compliment, detachable, elastane, floral, gossard, lightly, look43otton, mesh, multiway, overlay, padded, pink, polyamide, reverie, shoulder, strapless, straps, striking, underwired,  50%
...
£14.95


COSMETIX PLUNGE BRA
COSMETIX PLUNGE BRA
From Brastop
, 24, 4%, 43%, bra, brastop, buckles, contrasting, cosmetix, cups, deep, effect, fastening53%, flattering, gold, gossard, lightly, lycra, padded, plunge, plunging, polyester, red, secure, shoulder, silk, split, strap, supportive, viscose
...
£14.95


GARLAND PADDED BRA
GARLAND PADDED BRA
From Brastop
, 24, 4%, 6%, 9%, blue, bold blue, bow at, bra, brastop, centre, completes, contrasting, cups, decorated, elsatane, garland, gossard, intricate, leaf, lightly, look81%, mesh, overlayed, padded, patterning, polyamide, polyester, soft white, underwired,
...
£14.95


REVERIE MULTIWAY BRA
REVERIE MULTIWAY BRA
From Brastop
, 24, 7%, bow, bra, brastop, centre, compliment, detachable, elastane, floral, gossard, lightly, mesh, multiway, overlay, padded, pink, polyamide, reverie, shoulder, strapless, straps, striking,  50%
...
£14.95


Reverie plunge bra
Reverie plunge bra
From Figleaves
, bow, bra, categories, contrast, coverage, fastens, figleaves, gore, gossard's, hooks, lace, lightly, padded, plunge, purple, rear, revel, style, ultimate, underwired, violet
...
£16.80


Superboost Satin underwired multiway bra
Superboost Satin underwired multiway bra
From Figleaves
, band, bra, categories, cookies, cups, detachable, fabric, fashioned, fastens, figleaves, firmly, foam, gossard, hooks, mesh, multiway, padded, rear, removable, satin, semisheer, straps, underwired, versatile
...
£16.80


Esprit Embroidered Shorty by Gossard
Esprit Embroidered Shorty by Gossard
From Be Cheeky
, &, alluring, care, cheeky, elasticated, embroidered, esprit, fabric, gossard, handwash, inspires, lingerie, mesh, red, scalloped, seductive, set, shorty, structured, uk, waistband, wear
...
£17.25


Tutti Frutti plunge bra
Tutti Frutti plunge bra
From Figleaves
, bow, bra, categories, cleavage, demisheer, fastens, figleaves, gossard, hooks, lace, lightly, lushtofeel, padded, picot, plunge, polkadot, rear, silk, standout, staple, straps, summer, trimmed, underwired, wide
...
£19.20


Superboost Lace plunge bra
Superboost Lace plunge bra
From Figleaves
, boost, bra, categories, central, cleavage, cups, decorating, fastening, figleaves, gore, gossard, hook, lace, lightly, padded, panels, picot, plunge, rear, rose, slim, topped, trim, underwired
...
£19.20


Satin Classique Superboost Plunge Bra by Gossard
Satin Classique Superboost Plunge Bra by Gossard
From Be Cheeky
, adjustable, bra, bras, care, change, cheeky, classic, classique, cups, detachable, fit, front, gossard, handwash, lightly, lingerie, padded, plunge, satin, set, smooth, straps, superboost, teal, uk, underwired, wear
...
£19.50


Show Time superboost plunge bra
Show Time superboost plunge bra
From Figleaves
, bra, categories, charm, decadently, diamante, effect, embellished, fastens, figleaves, glam, gossard's, hook, jersey, lining, metallic, padded, plunge, rear, stitching, superboost, twin, underwired
...
£20.80


Cosmetix plunge bra
Cosmetix plunge bra
From Figleaves
, boost, bra, categories, central, crossed, cups, detachable, fashioned, fastens, figleaves, firmly, foam, formation, gore, gossard, graduated, hook, padded, plunge, satin, single, slim, straps, twin
...
£20.80


Squeeze me plunge bra
Squeeze me plunge bra
From Figleaves
, bow, bra, categories, curvaceous, design, edge, fastens, figleaves, frilly, gore, gossard's, graduated, hooks, me, oversized, padding, places, plunge, rear, ribbon, satin, soft, squeeze, underwired
...
£20.80


Show Time Superboost Plunge Bra DD+
Show Time Superboost Plunge Bra DD+
From Figleaves
, balcony, bra, bust, categories, contrasting, diamante, drop, encrusted, fastens, figleaves, glamorous, gold, gossard, hooks, lurex, padded, plunge, rear, satin, sexy, showtime, superboost, support, tear, trimmed, underwired
...
£20.80


Temptress superboost plunge bra
Temptress superboost plunge bra
From Figleaves
, bow, bra, categories, cookies, fastens, figleaves, foam, generously, gore, gossard's, hooks, lined, padded, petite, rear, removable, ribbon, ruffling, siren, soft, superboost, temptress, underwired
...
£20.80


French fancy non padded plunge bra
French fancy non padded plunge bra
From Figleaves
, bra, categories, cleavage, cut, dazzle, divinely, embroidered, fastens, figleaves, french, gossard's, hooks, hot, mesh, picot, pink, plunge, rear, sheer, style, trimmed, underwired, unpadded
...
£22.40


Camouflage Candy plunge bra
Camouflage Candy plunge bra
From Figleaves
, adjustable, animal, bow, bra, camouflage, candy, categories, cups, delicate, design, fastens, figleaves, front, gossard, hooks, lace, pattern, plunge, print, rear, satin, soft, straps, styled, touch
...
£22.40


Tutti Fruity Padded Bra by Gossard
Tutti Fruity Padded Bra by Gossard
From Be Cheeky
, bra, bras, care, cheeky, cups, effect, fabric, front, fruitiest, fruity, gossard, handwash, lace, lingerie, padded, pink, plunge, print, red, results, satin, set, sheen, smooth, stock, toned, tops, tutti, uk, underwired, uplift, we, you've
...
£24.00


Georgiana Suspender Belt by Gossard
Georgiana Suspender Belt by Gossard
From Be Cheeky
, &, adjustable, antique, attention, beautifully, belt, black, care, cheeky, confidence, crafted, demanding, effect, embroidered, empowering, fastenings, georgiana, gold, gossard, grey, handwash, hiding, high, lingerie, pattern, pleated, provocative, r
...
£24.75


Esprit Embroidered Underwired Full Cup Bra by Gossard
Esprit Embroidered Underwired Full Cup Bra by Gossard
From Be Cheeky
, &, adjustable, alluring, bow, bra, bras, care, central, cheeky, clasp, completes, cup, cups, delicate, embroidered, embroidery, esprit, fabric, fastening, floral, front, gossard, handwash, inspires, lead, lined, lingerie, mesh, rear, red, ribbon, ric
...
£25.50


Kimono Tulip Padded Bra by Gossard
Kimono Tulip Padded Bra by Gossard
From Be Cheeky
, &, adjustable, band, bold, boudoir, bow, bra, bras, care, cheeky, cups, edged, ensemble, fabric, gossard, handwash, kimono, lace, lingerie, luxurious, overlaid, padded, paisley, piece, print, purple, revealing, sassy, sections, set, sexy, straps, tul
...
£25.50


Esprit full cup bra
Esprit full cup bra
From Figleaves
, adorned, bow, bra, categories, central, cleavage, cup, delicately, edge, embroidered, fastens, figleaves, gore, gossard, hook, mesh, picot, rear, scalloped, sheer, spotted, trimmed, tyled, underwired, unpadded
...
£25.60


Esprit non padded balcony bra
Esprit non padded balcony bra
From Figleaves
, adorned, balconette, bow, bra, bust, categories, central, delicately, edge, embroidered, fashioned, fastens, figleaves, gore, gossard, hook, mesh, picot, rear, scalloped, scoop, sheer, spotted, trimmed
...
£25.60


Georgiana Balconette Bra by Gossard
Georgiana Balconette Bra by Gossard
From Be Cheeky
, &, adjustable, attention, balconette, beautifully, bow, bra, bras, care, central, cheeky, clasp, confidence, crafted, cups, demanding, double, embroidered, empowering, fabric, fastening, finishes, front, georgiana, gold, gossard, grey, handwash, intr
...
£33.75